Digital marketing for non-marketers and do-gooders
Digital Marketing
… and that is you don’t need a funnel to run successful Facebook ads. You can’t throw a stone on the internet without hitting the word “funnel.” For many people, when they think “funnel”, they think cake. — or is that just me? I once heard the relationship between Facebook ads and sales funnel described […]
Digital Marketing
Marketing comes in many forms: television, print, radio, word-of-mouth, and so on. Yet, there are still plenty of businesses out there that hesitate to transform their traditional marketing into digital marketing. Let’s discuss traditional vs. digital marketing: the pros, the cons, and why digital marketing may be worth your investment.…
Digital Marketing
What does Wonder Woman have to do with the challenges of digital marketers and entrepreneurs? You may be surprised. I watched the movie as a super fan of Wonder Woman, not a comic book fan. I couldn’t tell you whether Wonder Woman was a DC or a Marvel character (set right by my husband). In […]